Indian SMEs more interested in online presence: GoDaddy
New Delhi: Compared to their global counterparts, Indian entrepreneurs and small business owners are more inclined towards building an online presence, says a survey by Internet names and registrations management major GoDaddy.
Almost one-third of the total Indian small businesses surveyed reported that they already have a website and about 19 per cent responded that they plan to build a website soon as compared to only 16 per cent of their global counterparts.
"Owing to the massive growth of digital economy in India, entrepreneurs and small business owners are showing increased optimism towards creating an online identity that can prove critical for their long-term growth and expansion," Nikhil Arora, VP and MD, GoDaddy India, said in a statement. The survey included over 4,500 small business owners across 10 countries including India, Australia, Canada, and the US, among others.