WK Life forays into South lifestyle mkt

Hyderabad: WK Life, a Hong Kong-based lifestyle and electronic gadgets brand on Friday launched its first exclusive store in Hyderabad at Sarath City Capital Mall.

The company entered the South Indian market through this venture. Its existing presence includes stores in cities such as Delhi, Noida, Jaipur, Lucknow and Mohali.

WK Life said its diversified product portfolio is inclusive of power banks, Bluetooth speakers, headphones, mobile cases, back packs, handbags, kids fashion accessories and scented candles among others.

GauravDabas, Director, WK Life, said: "Hyderabad is the first step in our expansion plan of South India.

We are currently in the process of expanding our market base to different parts of the country. The launch of this new branch will maintain our international service standards and work ethics."

The offerings under categories of mobile accessories, lifestyle and wellness products come with a replacement guarantee of six-12-month period. The price range of products starts from Rs 99.