'iSmart Shankar' clothline on cards

The team of 'iSmart Shankar' is leaving no stone unturned to promote their film in an aggressive way. They are coming up with clothing line by the name 'ISPECIAL' and for all the fans to grab apparel, they have to enroll in a website concerned. Most of the apparels are designed as per the costumes of hero Ram in the movie 'iSmart Shankar.'

Earlier hero Vijay Deverakonda is the one who came up with this trend of coming up with his own clothing line by the name 'ROWDY WEAR.'

Producer Charmme is taking care of this promotional activity.

'iSmart Shankar' is a directorial of Puri Jagannadh, having Ram, Nidhhi Agerwal and Nabha Natesh in the lead roles.