Guerilla Marketing Finale concludes

Gachibowli: A day-long EZJobs Guerilla Marketing Challenge EGMC2019 Finals was held at T-HUB at IIIT campus on Thursday.

The culmination of the sixty-day long Guerilla Marketing Challenge was conducted by EZJobs. Ajit Rangnekar, former Dean, Indian School of Business (ISB), was the Chief Guest.

In the first half of the event, more than 120 teams of students from Engineering, Business, Advertising and Communication backgrounds submitted their Guerilla marketing plans for evaluation, ten finalists were selected for EGMC2019 finals. In addition to the presentations by students, panellists presented their views on subjects like Guerilla trends in marketing, cyber security and start-ups.

Winners:

First Prize- Rs 100000: SIMSR Mumbai: Sachin Ghosh, Kanak Khandelwal, Rahul Kedia and Swapnil Tiwari

Second Prize- Rs 50000: SAV-AGE: IIM Bangalore: Ameer Iqbal and Vishwajith Bhat