Araku Aroma to foray into city on January 10

Hyderabad: The first outlet of ‘Araku Aroma Café’ will be opened in Hyderabad on January 10, 2019.  It is designed to be a green concept hangout with a rich variety of coffee tastes. The specialty is in providing aromas, blends of the best of the beans from Araku Valley and other great coffee fields across the globe. Sakshi Gulati, a renowned movie actress and Femina Miss India runner-up, is the brand ambassador of the coffee cafes.

The concept is owned by Krish Food and Fun (India) Pvt Ltd. However, Dr Geetanjali, a humanitarian and entrepreneur, acquired the super franchise rights, and will be promoting it through their company, Iriya Entertainment and Hospitality Pvt Ltd, She is also planning to offer franchises within twin cities. The vision is to invest 10 to15 crores in the coming year and win the hearts of coffee lovers. They have plans to open biggest café in the twin cities.