Apple Podcasts Contests with Spotify for Web Embeds
Apple will now allow anyone to embed podcasts from Apple Podcasts on the web. This means you may be watching more Apple podcasts online, and Apple is preparing to compete with other podcast players for coveted push recognition.
Anyone can embed a podcast from Apple Podcasts. To do this, find the podcasts you want on the Apple Podcasts web home page, and then click the episode you want to embed. From there, click on the upload icon on the right side and select the code icon. You will then have the embed code saved, which you can paste wherever you want the podcast to appear.
While this feature may not look like a massive change, it could give Apple more public visibility. Becoming the default embedded player on websites is a decent option for gamers and could help Apple stay ahead of Spotify in terms of gaining listeners on its platform. The more people stream from Apple and the less they have to think about where to stream, the better it is for Apple.