'Pokémon GO' Crossed 1 Billion Downloads in Three Years

Pokémon Go was launched in July 2016. It reached a new milestone of racking up more than 1 billion downloads. To celebrate the success the Pokémon Company released several videos in Japan.

Although the 1 billion download mark holds re-downloads from players, who came back after taking breaks, in terms of revenue also it's a huge success. As per the industry analyst Sensor Data, Pokémon Go has grossed an estimated $2.65 billion worldwide across the App Store and Play Store. It may also cross $3 billion in 2019.

Developed by Niantic, the augmented reality game managed to gather 500 million downloads in just a couple of months, essentially becoming a kind of cultural phenomenon. Pokémon Go is currently available in more than 100 regional territories and has had many specific local raids in the game for particular regions.

On the other hand, Niantic's latest AR game, Harry Potter: Wizards Unite, could not attract the same popularity. While the gameplay is somewhat similar to Pokémon Go, they have been given the magical treatment of the popular franchise. However, the public could not click precisely with the game.