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Indian consumers wary of data misuse via devices
Highlights
Nearly 86 per cent of the consumers in India are concerned about eavesdropping of their conversations or theft or misuse of their messages through their devices, a KPMG report said on Thursday
New Delhi: Nearly 86 per cent of the consumers in India are concerned about eavesdropping of their conversations or theft or misuse of their messages through their devices, a KPMG report said on Thursday.
According to KPMG's "Consumer Loss Barometer" report, the focus of the organisations has to be on building trust with customers in the digital era through adequate cyber security to propel business growth.
Nearly 84 per cent of the consumers in India prefer mobile device usage over apps and cloud.
However, more than 50 per cent of respondents have limited personal information stored on the Cloud primarily due to security and privacy concerns, the findings showed.
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