Lexus India opens showroom in Hyderabad

Hyderabad: Luxury carmaker Lexus India opened its showroom in the city. The new Guest Experience Centre (GEC) is the luxury carmaker's fourth showroom in India after New Delhi, Mumbai and Bengaluru. It expects the new outlet to further strengthen its footprint in the Southern market.

Spanning over 7,000 square feet, the outlet is a space where design and technology coalesces with sustainability and luxury.

"Lexus Hyderabad combines the Japanese philosophy of Omotenashi with the Indian spirit of 'Athithi Devo Bhava' which takes guests on a journey of the senses. The exterior of the GEC is inspired by the flowing lines of Lexus' signature spindle grilland the 'L' finesse design language is subtly incorporated into different aspects of the architecture," the company said.

PB Venugopal, president, Lexus India, said "We are constantly trying to bring the Lexus experience closer to our customers across the nation and are committed to building lifetime relationships. The overwhelming response we received from Hyderabad to our self-charging hybrid electric portfolio is what prompted us to bring the Lexus Guest Experience Centre here". To mark this special occasion, the Lexus flagship luxury coupe LC500h is also on display at the GEC. We look forward to welcoming more guests to the Lexus carbon-neutral family and embarking on a journey of amazing experiences together, he added.