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Anushree Jain, Co-founder of SocialTAG
While 83% of influencer marketing consists of women creators but men still earn 30% more than them per post.
The female dominance is not a risk, but the increasing pay gap surely is.
Even in the 21st century, we still are miles away from gender equality, and it is highly needed.
Gender Inclusivity :
1. Allows creators from diverse backgrounds to showcase their talents and perspectives, thus enriching the content available on digital platforms.
2. Ensures that all genders have an equal opportunity to create and monetize content
3. Allows creators to tap into a wider audience and increase their marketability.
4. Allows creators from diverse gender identities to come together, leading to the creation of new and exciting content.
Gender inclusivity is a social responsibility that creators and platforms have to their audiences. By promoting gender inclusivity, creators and platforms can create a safe and inclusive space for their audience and contribute to a more diverse and equitable society.
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