Aparna Acharekar, Co-founder, cotoAn important... ... International Women's Day 2024 Live Updates: Women Leaders on "Invest in Women: Accelerate Progress."

Aparna Acharekar, Co-founder, coto

An important strategy for ensuring India's long-term economic success is the empowerment of women. The startup ecosystem is witnessing a rise in women's entrepreneurship, opening doors for more women in leadership roles. As compared to male-driven startups, women-led businesses are more profitable, supported by high performance levels, and promote diversity. With the right guidance and encouragement, aspiring female leaders can receive significant help in becoming successful entrepreneurs in the future. At coto, our initiatives, such as digitally delivered services by women, aim to encourage financial inclusion and independence alongside boosting women's entrepreneurship in a digitally safe environment.