LimeRoad launches sub-categories for men

LimeRoad launches sub-categories for men
Highlights

Lifestyle platform in India, LimeRoad on Monday announced the launch of LimeRoad for Men which include 23 sub-categories of apparel and accessories from over 250 Indian and international brands, with various styles such as cheeky graphics, island style, minimal prints, style-like-bhai, shirts and sneakers.

Lifestyle platform in India, LimeRoad on Monday announced the launch of LimeRoad for Men which include 23 sub-categories of apparel and accessories from over 250 Indian and international brands, with various styles such as cheeky graphics, island style, minimal prints, style-like-bhai, shirts and sneakers.

LimeRoad founder and CEO Suchi Mukherjee said in a statement “We started out solving the problem first for women and tackled the most fragmented of supplier and option ranges, enabling women to discover local and global trends like ikat, gota patti, palazzos or fringes and botanical prints, pretty much as soon as they are first seen.” " We will now bring this same discoverability to Indian men. We are ultimately democratizing fashion," she added.

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