Grow with Dr Reddy’s placement-linked programme

Grow with Dr Reddy’s placement-linked programme
Highlights

Working towards the need to train upto 40 crore youth by 2022 and to bridge the skill gap; Dr Reddy’s Foundation (DRF) developed a new model that is designed to be more impactful and self-sustainable.

Working towards the need to train upto 40 crore youth by 2022 and to bridge the skill gap; Dr Reddy’s Foundation (DRF) developed a new model that is designed to be more impactful and self-sustainable. The programme is titled, ‘Grow’ and will address the complex problem of youth unemployment through a placement-linked skill development programme.

Inaugurating the programme on Tuesday, Dr Reddy’s Chairman, Satish Reddy said, “Innovation is the key to keeping pace with the fast changing needs of the skilling ecosystem and I am encouraged by the Foundation’s effort to keep pace with present day industry requisites.

“With its new approach, ‘Grow’ is a natural corollary to our Livelihood Advancement Business School (LABS). When LABS was launched in 2000 it was a pioneering effort and trained more than three lakh students. I am sure GROW will take this mission forward,” he said.

Unveiling the new logo, Anuradha Gunupati, DRF’s Trustee said, “I am happy to see Dr Anji Reddy’s vision grow from a small project to a dynamic movement that addresses the skilling gap in this country.”

How it works?
The programme adopts a modular approach, which while assessing all new entrants to analyse the person’s socio-economic and educational background; focuses on understanding each candidate’s aspirations before suggesting a training module that will help them to move closer towards their goal.

Each candidate is connected with the appropriate industry for job placements. A unique feature is the alumni support offered in it. Candidates continue to receive assistance and guidance even post-placement, until they are in a position to independently move forward.

Shamik Trehan, CEO of DRF said, “In 2000, when DRF pioneered the LABS program, not many agencies had thought about placement-linked programmes for unemployed youth. Given the rapidly changing skilling ecosystem, we realised the time had come to phase out LABS and design a new dynamic skilling programme in line with the present industry needs and youth aspirations.”

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