Live
- Kiran Abbavaram's Hard Work Pays Off: Bunny Vasu Lauds Ka Team at Success Meet
- PM Modi’s welfare schemes transform rural lives in Bokaro, residents share gratitude
- We will ensure Bangladeshi infiltrators are removed from Jharkhand: BJP's Gourav Vallabh
- Hezbollah fires five rockets at central, northern Israel: sources
- HM Amit Shah, Rajnath Singh to address several rallies in Jharkhand tomorrow
- Will not waste single day in getting back what we lost, Omar Abdullah tells Assembly
- PM Modi visits Advani's residence to wish him on birthday, shares special moment
- Sun-Dried Cotton to Be Taken to CCI Purchase Centers, Avoid Middlemen - Collector
- Survey Process Requires Public Cooperation - Collector Badavath Santosh
- Distribution of Maize Seeds to Farmers at Agricultural Research Center
BMW, Ola to bring on-demand luxury travel to India
In a bid to provide people an opportunity to enjoy luxury travel on the roads, BMW India and Ola on Monday signed a Memorandum of Understanding (MoU) to bring on-demand luxury mobility in India. BMW is now the \"Lux Category Partner\" for Ola.
In a bid to provide people an opportunity to enjoy luxury travel on the roads, BMW India and Ola on Monday signed a Memorandum of Understanding (MoU) to bring on-demand luxury mobility in India. BMW is now the "Lux Category Partner" for Ola.
Ola "Lux" is one-of-its-kind luxury car service, available for booking at a minimum fare of Rs 250 and Rs 20-22 per/km afterwards. The category also allows customers to book the cars on an hourly basis via its "Rentals" feature.
"The way people move is changing and this is also true for the premium clientele. Individuals want quick access to mobility without compromising on quality and comfort," said Frank Schloeder, President (act.), BMW Group India, in a statement.
To begin with, Ola will induct the BMW cars into its fleet across three cities -- Delhi, Mumbai and Bengaluru -- and the service will later be extended to more locations.
"We look forward to growing our association with BMW and taking the Ola 'Lux' service to a greater scale throughout the country," added Pranay Jivrajka, Chief Operating Officer, Ola.
