Ola’s Share Pass has already pre-sold over 5 million Ola Share rides

Ola today announced that its newly launched Share Pass has already pre-sold over 5 million Ola Share rides in less than 60 days. The positive response to Share Pass is a vote of confidence from Ola customers in the convenience, predictability and cost-savings that Ola offers.

Share Pass, a subscription product, allows customers to take Ola Share rides at a flat fixed price. Inspired to solve specific challenges in India, Ola has taken an innovative approach towards simplifying its Ola Share users’ commute, delivering affordability, predictability and ‘no peak pricing’ benefits to Ola Share users.

Available in three variants of 10, 20 and 40 rides; customers can hail an Ola Share and pay the same price for every ride. After running a successful launch in Bengaluru, Hyderabad and Chennai, Share Pass is now live in a total of seven cities including Delhi NCR, Kolkata, Mumbai and Pune.

Raghuvesh Sarup, CMO and Head of Categories at Ola, said, “At Ola, we believe that shared mobility has the potential to solve major transportation issues in India, including congestion and pollution. Ola Share makes AC cab rides pocket-friendly and eco-friendly. Inspired by the customary Indian option of a ‘monthly pass’ for regular commuters, Share Pass is a first-of-its-kind product which offers fixed fares per ride, and a predictable and consistent fare for regular Ola Share users.

Additionally, it will help Ola address the growing customer demand for Share rides.” He further added, “Share Pass is a major step ahead for shared mobility in India, and we predict this category will be as large as the industry is today, in the next 18 months.” variant has been priced at Rs 54.9 lakh and, the X5 carries a price tag of Rs. 73.5 lakhs (both the prices are ex-showroom, Delhi).