Pinkathon ready for third edition in Hyderabad

Pinkathon India’s biggest women’s run is coming to Hyderabad for the third edition on February 26, at People’s Plaza, Hyderabad. United Sisters Foundation and Maximus Events along with super model, actor, fitness enthusiast, avid barefoot runner and Pinkathon founder Milind Soman formally announced the launch of the third edition run in Hyderabadat a press conference at Green Park hotel in Hyderabad.

Present at the conference were eminent dignitaries like Jwala Gutta, Vinita Pittie, Ekta Viveck Verma who expressed their wholehearted support for the noble cause. Expressing delight on the launch of the third edition of Pinkathon Hyderabad, founder Milind Soman said, “We are very excited to bring Pinkathon to Hyderabad once again.

Pinkathon is more than a Marathon. It is the seed of change and the beginning of a movement that is carried forward by a growing community of empowered women across India, who share a belief that a healthy family, a healthy nation and a healthy world begins with empowered women.

The first step in empowerment is taking control of your own health, respecting yourself and understanding and celebrating the value you bring to your family and society. Empowerment is not a gift of society; it is a gift you give yourself.”

Milind added, “Fitness is liberating. If a culture of regular exercise and fitness must take root in India, our women need to become aware about the benefits of fitness. They need to be able to get out and run, which doesn't happen enough due to various cultural reasons. We now organize Pinkathon in eight cities. More than 10,000 women run at each of these across all four categories VWash J 3k, 5km, 10km and 21km distances.

They run in running gear but also in sarees, salwar kameez, hijabs or whatever attire they deem fit and keeps them comfortable.” As a precursor to the main day, the team is organising unique events such as the Cancer Shero Trek. A Shero is a cancer survivor and this event is dedicated towards felicitating these inspiring people. Starting with a trek, this event felicitates the inspiring Cancer Survivors honouring them with an ‘I Inspire’ medal.

In Pinkathon 100 visually impaired girls from Devnar Schoot For Blind and 20 Hearing impaired Girls would be participating in the different category run. To prepare them for the main day, unique training sessions are designed with the help and coordination of sighted runners. Pinkathon Inspiring Partners Bajaj Electricals is organising special training runs in various parts of Hyderabad for the registered participants who have requested training for the main day.

With the Pinkathon's one of a kind initiative, every single participant of Pinkathon Hyderabad2017 inspiring partner Bajaj Electricals can choose to avail of a free medical check-up from our medical partner Apollo hospitals or a free Mammogram if the participant is above 45yrs of age.

Ganji Jaya was announced as the mascot for the visually impaired squad who will be the running the VWash Plus 3km category. Venkata Sai Krishna, a 19 year old cancer survivor, was announced as the mascot for the 5 km and RJ Priyanka from Red FM was announced as a mascot for 10 km category run. They were presented with the first bib.