Pantaloons hosts Family Fashionista in Guntur

Pantaloons hosted Family Fashionista, a first ever family fashion event in Guntur today. Pantaloons’ Family Fashionista is a tribute to the style conscious and fashion forward families of today and provides them with a platform to showcase their personal style and take on fashion.

The Jain Family won the Pantaloons’ Family Fashionista title. Kalpesh Jain a businessman, confidently strutted the ramp with his wife, Alka and children, Khyati and Kayra, to walk away with the title. Seven-year-old Khyati, a student at the Kennedy Public School, was elated at their victory.

Sadineni Narendra and her husband secured over 2000 votes in a poll on Pantaloons’ Facebook page and were awarded the viewer’s choice title. Congratulating the winners and speaking on the occasion, Gaurav Chakravarty, Head Marketing and Loyalty, Pantaloons said, “We’d like to congratulate the winners and all the families for putting up a great show.

Pantaloons enjoys a special bond with the families and we are happy to see the kind of response we received for this first-of-its-kind Family Fashionista event. It is our constant endeavour to engage our audiences with exciting and thrilling experiences and initiatives like these help us in bringing our customers closer to the brand.”

The event received an overwhelming response and over 800 families registered from Guntur region for this one-of-its-kind event. The registration process was conducted through over 20 plus schools across the city, where parents registered their family’s participation for the competition.

The auditions for the Pantaloons Family Fashionista were conducted at the Pantaloons Guntur store across two weeks. After an extensive round of audition, top 25 finalists were shortlisted for the grand finale.

The grand finale of the event was a mega affair with the top 25 families all dressed up to win the coveted title of Pantaloons Family Fashionista – Guntur edition. The families walked the ramp showcasingthe latest festive collection of the brand.

The women donned the bright hues and designs from the Ethnic collection, the men of the family looked stylish and cool in formals and smart casuals. It was an absolute delight to see young, budding kids of the family walk down the ramp with zeal and confidence wearing the Denim, Casual and Party range by Pantaloons.