Rashtriya Ispat Nigam Limited marketing sales mobile app launched

Rashtriya Ispat Nigam Limited marketing sales mobile app launched
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Highlights

Chairman-cum-Managing Director of Rashtriya Ispat Nigam Limited (RINL) P Madhusudan launched a new initiative \'RINL marketing sales mobile app\' here on Friday to facilitate viewing of real time sales data by senior executives of RINL through their mobile phones by providing necessary access and authentication.

Visakhapatnam: Chairman-cum-Managing Director of Rashtriya Ispat Nigam Limited (RINL) P Madhusudan launched a new initiative 'RINL marketing sales mobile app' here on Friday to facilitate viewing of real time sales data by senior executives of RINL through their mobile phones by providing necessary access and authentication.

By using the mobile app, real time sales data for steel, pig iron and bi-products can be viewed with month to date and year to date values. Sales reports of any previous date also can be viewed using this app.

Speaking on the occasion, CMD Madhusudan commended the Enterprise Resource Planning (ERP) and Information Department (IT) executives for developing the new app and added that RINL is always using the technology for leveraging the advantages in business operations.

P Raychaudhury, Director (Commercial), VV Venugopal Rao, Director (Finance), PK Rath, Director (Operations), KVSS Rajeswara Rao, GM (IT and ERP), SK Chakrabarti, GM (Marketing) J Satynarayana, GM (Marketing), VSR Prasada Murty, DGM (ERP) and other executives from IT and ERP were present on the occasion.

This mobile app is designed and developed by ERP and IT executives with total in-house effort. Furthermore, viewing of branch wise, product wise, customer segment wise sales figures and stock figures also will be facilitated through this app in future. Similar facility for customers and other stakeholders to view their transactional information through mobile applications will also be explored.

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