Central Bank holds mktg workshop in city

Hyderabad: Central Bank of India has organized two-day special workshop in the city for its marketing staff working in six regions spread across Andhra Pradesh and Karnataka. M Elangovan, Field General Manager, Hyderabad Zone, who has inaugurated the workshop, underscored the need for effective marketing of products in the highly-competitive market.

N K Balakrishnan, Senior Regional Manager, Bangalore Region, gave a number of tips on marketing to the participants. P Dharmalingam, Senior Regional Manager, Hyderabad Region, also spoke on the occasion. Earlier, Ajai Kumar Agarwal, Head � Marketing, Hyderabad Zone, in his address, briefed the gathering about the marketing activities initiated in his zone.