Mahindra rides new Pantero bike into AP

Mahindra Two Wheelers, a part of the $15.9 billion Mahindra Group, on Monday launched a new variant of Mahindra Pantero bike in Andhra Pradesh. Priced at Rs 40,599 (ex-showroom, Hyd), the new offering takes the total number of variants to four. Like its earlier siblings, the new avatar is also powered by an indigenously-developed 110cc MCi-5 engine that offers a fuel efficiency of 79.4 kmpl.

"The Pantero has been engineered to meet the exacting demands of the commuter segment in terms of reliability, performance and functionality. We expect the new variant to consolidate our position in the country's bike market," Dharmendra Mishra, Vice President � Sales & Customer Care, Mahindra Two Wheelers, told media here after launching the new variant. We also offer value for money products and this new Pantero variant is another step in this direction, offering customers some exciting features like LED pilot and tail lamps, and a fully digital dashboard, all at a very competitive price tag, he added. The two-wheeler maker has targeted the new bike at young first time buyers who are looking for a comfortable riding experience. Replying to query, Mishra stated that scooters constituted bulk of the company sales. "With India two-wheeler market being dominated by motorcycle segment, we expect decent sales contribution from Pantero. Therefore, going forward, the ratio between bike and scooter sales will alter," he explained.