Samsung unveils Rex handset series

Samsung Electronics had launched Rex, a new series of smart feature phones that combine intelligence and capability to deliver an accessible, next-generation mobile experience for all Indian users. The series consists of four models which include Rex 90, Rex 80, Rex 70 and Rex 60. Each device has been tailored to give users access to a variety of unique features that have been developed to enhance their day-to-day needs and lifestyles. These handsets are priced from Rs 4,280 to Rs 6,490. "The Rex series was developed in India and would be introduced across a number of the world's fastest growing markets from India. We have tremendous confidence that the Rex series will allow us to connect with the huge base of young Indians who are looking for smart solutions. Further, the Rex series is packed with content and applications that cater to the demands of Indian consumers," said B D Park, President, South West Asia, Samsung Electronics.