Snapdeal staff told to perform

Amid growing competition from rivals like Amazon and Flipkart, e-commerce major Snapdeal has put its 200 employees on a ‘performance improvement’ notice under which they need to improve within a month or get terminated.

“The PIP process is expected to cover about 200 team members. As part of the on-going performance management and development progra-mme, some team members at our contact centre have been offered a performance improvement plan (PIP),” a Snapdeal spokesperson said. Under PIP, employees have been given 30 days to improve performance, and failure to improve will result in termination of services.

The spokesperson said while many have opted for PIP, some have decided not to go for it and instead move on voluntarily. “Snapdeal has over one million daily transacting users on its ecosystem and all our efforts are focused on becoming part of the daily life of millions of Indians,” the spokesperson said.

Following the notification, some employees demonstrated outside a Delhi-based call centre of Snapdeal. Snapdeal has started reducing employee count at its contact centre from November last year, bringing it down to about 600, from a peak of 1,800-2,000.