ENVY1000 ropes Kartik Aaryan as its Brand Ambassador

ENVY1000, leading perfume body to spray brand from the manufacturer Vanesa Care has announced Bollywood heartthrob Kartik Aaryan as its Brand Ambassador. The company has recently launched its new range under brand Envy1000 “Crystal” series for men and women which would be their focus brand for 2016.

Expressing his excitement, Kartik Aaryan states, “I simply believe in having crystal clear thoughts and performance. In my opinion, ENVY1000 as a brand with the tagline ‘Keep it Clear’ also reflects the same. The newly launched Envy1000 crystal is a luxurious range of perfume spray which has a very young appeal and mesmerizing fragrance. I am delighted to be on board with the brand and looking forward to contributing by connecting with the youth of our nation. This is one of my first brands as a brand ambassador and I am sure we are going to have plenty of fun together.”

Mr. Saurabh Gupta, Director at Vanesa Care says, “Envy1000 crystal has very differentiated positioning of ‘being crystal clear’, which is reflected in both its packaging and no gas fragrance for both men and women. Our focus is to young-ify the brand and connects it with the youth of today and that’s where Kartik comes in. We see a perfect ‘goodness of fit’ between Kartik and our brand as from where I see both represent the same ethos. Kartik is truly a superstar among the youth of today who is popular among boys for his attitude and is heartthrob among girls.

Further, Gupta quips, a new campaign will throw him in a completely new avatar which I am sure will be loved by one and all, with our new exclusive range campaign would be the toast of young men and women. The product keeps the promise of 1000 sprays which last for 8 months.

Watch out for Kartik Aaryan in the various exciting marketing and promotional campaigns that would be rolled out shortly by the brand in the coming months.