Brazil Car Rental Industry is Projected to Grow at a CAGR of 3.5% from 2016-2020 to Reach USD 9.8 billion by 2020 :  Ken Research"

The steady growth in tourism, rising per capita income, improving road infrastructure and growth in cell phone subscriptions and internet users is expected to augment the flow of revenues from the Car Rental Industry.

The revenues from the overall car rental industry in Brazil are estimated to achieve a peak growth of 17.7% in 2016 from the previous year. The easing of interest rates in the country coupled with a positive movement of macro-economic variables is expected to compliment the growth of car rental revenues. The revenues from the car rental market, which includes self-driven and chauffeur driven; is expected to increase at a high rate in 2016 as compared to the car leasing segment due to the arrival of the Olympics in Rio (2016).

By 2020, the revenues from the car rental industry are projected to augment to USD 9.8 billion, achieving a CAGR of 3.5% from 2015 to 2020. The further strengthening of macro-economic variables and increasing business opportunities will encourage an augmented inflow of foreign national to the country. In addition to this, the expansion in road network and improving quality of road infrastructure will have a positive impact on car rental companies.

The revenue from the car leasing segment is highly dependent on the business environment and on the growth in number of companies within the country. Fluctuations in macro-economic variables will have a negligible impact on car leasing revenues as most contracts are signed for a minimum of 2 to 5 years. The improvement in client servicing with respect to leasing contracts will aid existing companies renew their leasing contracts with car rental agencies.

Chauffeur driven segment revenues are projected to grow with the increase in the cultural and sporting events and inflow of foreign national and business professionals into the country. The revenue from the self driven car rental segment is estimated to augment robustly by 2018. 2016 is an important year for Brazil as it is the first ever Olympic games being held in South America. In order to effectively host this event, the country has spent an estimated USD 22 billion in construction and infrastructure development.

The “Carnival Brazil” in 2017 coupled with other cultural and sporting events is expected to help the steady growth in revenues of this segment. In addition to this, a spike in growth rate to ~% (2018) can be attributed to the increasing tourists arriving to the country due to the commencement of the International Congress of Mathematicians in 2018.

“According to Research Analyst at Ken Research, In order to maintain profitability and achieve long term goals by car rental companies, it is essential that they enter into repurchase agreements with automobile manufacturers in order to mitigate the risk arising from unstable depreciation value. This would also help car rental companies maintain optimum fleet size and higher average revenue per available car day. Car rental companies should also target the northern region in Brazil as this area constitutes approximately 45.3% of the country’s national territory but has low penetration with respect to the presence of car rental companies’ service network. In addition to this, car rental companies can also provide add-on services in the fleet management segment and also recruit women chauffeur in order to broaden their brand image in the car rental industry.”

The latest publication on “Brazil Car Rental Industry and Toll Application Market Outlook to 2020 - Increasing Sporting and Cultural activities and Robust Tourism to Foster Future Growth” by Ken Research provides a comprehensive analysis regarding the performance of the car rental industry in Brazil. The revenues of the industry have been segmented on the basis of fleet outsourcing (car leasing), self-driven car rental market and chauffeur-driven car rental market. Under each segment, aspects such as market size on the basis of revenue and fleet size have been computed.

The report also covers market share in each segment along with the competitive landscape of car rental companies, pricing analysis, government regulation and working model in Brazil car rental industry. In addition to this, the report also covers Brazil toll application market size on the basis of revenues and road network, payment system and legislation in the toll application market. This report will help industry consultants, car rental and leasing companies, car aggregators, potential entrants and other stakeholders to align their market centric strategies according to the ongoing and expected trends in the future.

Key Topics Covered in the Report:

Comparison of Brazil Car Rental Market With USA
Operating Model of The Car Rental Market in Brazil
Genesis of Car Rental Market in Brazil
Market Overview
Fleet Overview
Customer Profile
Regional Network