Peps Industries expands to Madhya Pradesh with its first outlet in Bhopal

Bhopal: Peps Industries, India’s top spring mattress manufacturing company marked its expansion to Madhya Pradesh with the launch of its first exclusive showroom- Great Sleep Store in Bhopal at Govindpura. A market leader in the spring mattress category with more than 55% of market share, Peps has already established its prominence in the southern, western, northern and eastern parts of India. With its expansion to Madhya Pradesh, Peps aims to conquer the ground in the entire country and make its range of bedroom solutions available to all.

Known popularly as the Great Sleep Stores, each of Peps’ exclusive showrooms are designed to give customers a complete bedroom experience with their wide range of premium products such as mattresses, pillows, comforters and much more. The outlets also exemplify the personality of the brand by highlighting the importance of comfortable sleeping. They embody the perfect picture of comfort while giving customers a clear preview of how Peps can enhance their bedrooms.

Peps has come a long way since its inception in the year 2006, with over a hundred Great Sleep Stores spread across the country and plans to have a hundred more in the coming year.

Speaking on the occasion, Mr. K.Madhavan, Managing Director, Peps Industries Pvt. Ltd. said, “I am equally humbled and motivated by the success that Peps has achieved over the years. We offer global standard products with strong value proposition to our customers. This has helped us in registering the exponential growth since the inception of Peps. We feel it is important to expand into new geographies and consumer segments. Madhya Pradesh is a land of opportunity and a promising, large market, which offers strong demographic dividend. We intend to invest significantly in Madhya Pradesh for unlocking the potential of the market.”

Mr. G Shankar Ram, Joint Managing Director, Peps Industries Ltd.said, “The mattress industry in Madhya Pradesh is a very promising one but still remains untapped. We are confident that choosing Madhya Pradesh for the entry of Peps into central India will prove to be beneficial for us and give us great revenue traction.”

Peps intends to expand its footprint in the South East Asian market and penetrate into the different segments of bedroom accessories to become the complete bedroom solution for all.