EY, Microsoft partner to develop analytics advisory services

Mumbai: Global professional services organisation EY today announced a strategic alliance with Microsoft to develop and deliver innovative high-performance intelligence and analytics advisory services in India. These services will address the requirements of various industry sectors including financial services, life sciences, retail, consumer and packaged goods, and the government and public sector, EY said in a statement here. "Digitisation and advanced analytics are transforming our clients' businesses and we have already made significant investments to embed both these capabilities across our services.

This partnership further bolsters our value proposition and brings together our deep understanding and experience in technology advisory with the robust platform and market penetration of Microsoft," Rajiv Memani, Chairman and Regional Managing Partner, EY India, said. The services will be powered by Microsoft's comprehensive digital and cloud technologies, including Azure Analysis Services, Machine Learning, Microsoft Power BI and Microsoft Cortana Intelligence Suite. The long-term strategic relationship will focus on enabling clients with real-time business insights that can enhance customer engagement, increase revenue and lower costs, it said.

"We are committed to innovating and accelerating insightful intelligence across all sectors. This partnership with EY will not only help clients achieve greater competitive edge but also promote data-driven, customer-focused innovation," Anant Maheshwari, President, Microsoft India, said. EY's cross-sector advisory experience and the power of Microsoft's data intelligence and analytics offerings will enable the co-creation of a broad range of portfolios. These solutions can help businesses across sectors to derive value from data, the companies said.