Aristocrat wins award

Aristocrat wins award
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Highlights

Aristocrat, a brand from luggage manufacturer VIP industries, said it won award at the recently concluded 2017 DMA Echo International Awards held in New York, US. The brand brought home a bronze in the use of artificial intelligence category for its campaign, “Unpack your dreams”.

Hyderabad: Aristocrat, a brand from luggage manufacturer VIP industries, said it won award at the recently concluded 2017 DMA Echo International Awards held in New York, US. The brand brought home a bronze in the use of artificial intelligence category for its campaign, “Unpack your dreams”.

The campaign led by Indian cricketers R Ashwin and Rohit Sharma, aimed at individuals who are ambitious and constantly pursue their passion. “This is globally considered to be among the most coveted awards for effective response based communication. And the winning the bronze award feels truly wonderful,” said Sudip Ghose, Vice President- Sales and Marketing, VIP Industries.

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