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Near wins may actually boost our motivation
Losing out by a whisker, or the \"near wins\", may actually boost our motivation to achieve other wins, says a new study led by an Indian-origin researcher. \"Our research suggests that at least in some cases, losing has positive power,\" said lead researcher Monica Wadhwa from INSEAD, a business school based in Fontainebleau, France.
London: Losing out by a whisker, or the "near wins", may actually boost our motivation to achieve other wins, says a new study led by an Indian-origin researcher. "Our research suggests that at least in some cases, losing has positive power," said lead researcher Monica Wadhwa from INSEAD, a business school based in Fontainebleau, France.
While it may seem like losing might put a damper on motivation, Wadhwa and colleagues hypothesised that losing out by only a narrow margin might have the opposite effect. A near win, they speculated, intensifies but doesn't satisfy our motivational state, and so the drive to win is extended to the next task or goal we encounter.
While we often think of motivation as being targeted to a specific reward or goal, these findings support the notion that motivation is like energy and reward is like direction -- once this motivational energy is activated, it leads an individual to seek out a broad range of goals and rewards.
