Fashion extravaganza from December 19

Kingfisher, in association with Storm Fashion Company, announced the launch of the Kingfisher Ultra Hyderabad International Fashion Week at Taj Vivanta on Tuesday. Actresses Tanvi Vyas and Simran Kaur Mundi graced the launch event. The three-day glamour affair, scheduled from December 19 to 21, will enthrall fashionistas with a blend of traditional and contemporary ensembles designed exclusively by fashion designers from India. The 4th edition of the fashion week will see designers Manoviraj Khosla, Jattinn Kochhar, and the city’s own Shivali Singh, among others, showcasing their latest designs.

Gurpreet Singh, assistant vice president, marketing, United Breweries Ltd, said, “Hyderabad has an enduring association with fashion and we are delighted to further cement our connection with the city. The fashion week, we hope, continues to reinforce the fashion scape of the city.”

Gaurav Sharma, founder, Storm Fashion Company, said, "We are delighted to be back in Hyderabad with the new edition of the fashion week. Designers and models will raise up a storm on the ramp in this edition. We hope that the city’s fashion aficionados will enjoy the experience.”