Fashionable winter wear from Gaurang

Winter is here and no winter wardrobe is complete without stylish scarves, stoles and shawls. To add a dose of chic to your winter fashion, designer Gaurang presented Andraab’s winter accessories. Heritage Pashmina shawls by Andraab were presented by the designer at his flagship store at Jubilee Hills recently.

With its product line of stylish hand-woven and hand-embroidered stoles and shawls, Andraab has given a new dimension to Pashmina, the fabric of the yesteryears and once described as the fabric of the royals. Andraab has reinvented Pashmina in its modern avatar with the neo-artistic sensibilities of design, color palette and presentation.

Andraab’s production process may even be called ancient as it involves the same techniques of hand weaving Pashmina fabric as it was used over 600 years ago. Right from cherry-picking the best quality Pashmina fibres from Ladakh, to the picking of the yarn, the spinning of the same to the subsequent weaving on handlooms the whole process is done by hand. One of the founders of Andraab Mubashir will be in Hyderabad to interact with the accessories enthusiasts.

“Hyderabad will love it,” says Gaurang. “Andraab design quotient and the subtle variances of the colour palette create a line of rich Pashmina shawls. The stoles are unparalleled. The rendering of fine hand embroideries on these pieces of luxury fabric creates a finish that is fit for royal and cosmopolitan collectors are known for its class.”

“What makes our products distinct is the fine Sozni embroidery and shoe stitch embroidery that Kashmiri shawls are famous for,” says Mubashir, who founded Andraab along with his twin brother Muzakir and elder brother Muzaffer. “We have recreated several vintage designs such as the Palampur style of painting in embroidery, motifs from British architect William Morris' works and the curling vines from the Deccan style in our range which is loved by customers worldwide.”