NYC Restaurant Week kicks off Monday featuring discounted dining at nearly 400 eateries through August 19

—#NYCRestaurantWeek Photo Contest Encourages Diners to Share Their Experiences on Instagram—

NYC & Company, New York City’s official destination marketing organization, encourages visitors and New Yorkers to dine out for NYC Restaurant Week Summer 2016 at one of the program’s record-setting 388participating restaurants, from Monday, July 25, through Friday, August 19. In its 24th year, the event offers three-course prix-fixe lunches for $29 and three-course prix-fixe dinners for $42 (excluding beverages, gratuities and taxes) Mondays through Fridays, with Saturdays excluded and Sundays optional. Diners can enter the #NYCRestaurantWeek photo contest on Instagram for a chance to win a $50 gift card to select NYC restaurants. For menus, photos and reservations, visit nycgo.com/restaurantweek.

Diners who snap a photo of their NYC Restaurant Week experience and tag the picture with #NYCRestaurantWeek on Instagram will be automatically entered into the contest. Official judges will choose winners every day of the program for four weeks to receive a $50 gift card to select NYC Restaurant Week participants.

Returning this summer is an exclusive offer for American Express® Card Members. Card Members can enroll any eligible American Express® Card, use their Card to spend $35 or more at any participating restaurant and get a $5 statement credit up to four times. To learn more and enroll in this offer, visitamericanexpress.com/nycrestaurantweek. Terms apply.

NYC Restaurant Week is promoted through exclusive content on nycgo.com; out-of-home media in the five boroughs; print and digital advertising, including promotion through media partner Time Out New York; commercials running in NYC taxicabs and on Toshiba Vision in Times Square; and through social media posts using #NYCRestaurantWeek.