Spoilt for choice

Spoilt for choice
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Highlights

The new lenses have a unique intricate lace pattern, which enhances the cosmetic effects and gives depth and sparkle to the eyes.

Baush + Lomb launches 32 colours of contact lenses

Bausch + Lomb has introduced 32 new variants of Lacelle colour Cosmetic Lenses recently that was launched by its new brand ambassador, Lisa Haydon.

The new lenses have a unique intricate lace pattern, which enhances the cosmetic effects and gives depth and sparkle to the eyes. With a range of colours like grey, brown, blue, green, aqua and violet, the lenses have been launched under the sub-brands lacelle premium, lacelle classic, lacelle circle, lacelle classic grande, lacelle star and lacelle jewel.

“Young Indian consumers are highly conscious and experimental when it comes to fashion. The launch of the new variants of Lacelle colour lenses offers them the full palette of world class cosmetic lenses as a sought after fashion accessory,” said Sanjay Bhutani, Managing Director, India and SAARC at Bausch + Lomb India. The new range of lenses, priced between Rs 1,000 to Rs 2,000, is available across metros, non-metros and upcountry towns.

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