Ek Anokhi baat

Kalyan Jewellers announced the launch of the new series in Anokhi, the uncut diamond jewellery collection. This new collection showcases the elegance of raw, uncut diamonds in finely crafted pieces of magnificent jewellery.

This line is targeted at the new age bride, who chooses her jewellery as an expression of her sense of inner style. Uncut diamonds, set entirely in gold, Anokhi expresses the Indian woman’s effortless balancing of the best of modernity and tradition.

Commenting on the new collection, TS Kalyanaraman, Chairman and Managing Director of Kalyan Jewellers said, “The Anokhi collection epitomises today’s woman who embodies style with substance, who has courage in her convictions and wants to carve her own destiny.

It is a luxurious experience in uncut diamonds embellished beautifully with rubies, emeralds and other precious stones. Undoubtedly, every piece is a statement in itself. To mark the occasion of the launch of the new series of Ánokhi’, KalyanJewellers is offering a free gold coin on every purchase worth Rs 50,000.”

The offer will be valid across Kalyan Jewellers showrooms in Kerala, Tamil Nadu, Karnataka, Andhra Pradesh and Telangana.