Get that suave look

Men also realise the importance of the appearance; that looking one’s best imparts self-confidence and it is very necessary in today’s competitive world

Skin care routine
Men require skin care routines that are simple and not too time-consuming. A light cleansing gel or face wash can be applied on the skin and wiped off with moist cotton wool or washed off. It should leave the skin cleansed, without causing moisture depletion. Rinse the skin well with plain water and dab on a skin tonic to tone and refresh the skin. Rose water may be used as a toner. For oily skin, mix rose water and astringent lotion in equal quantities. The astringent lotion will be available at a cosmetic store. Rose-based skin tonic is also available. This can be a pre-shave routine. If the skin is oily and prone to blackheads, a facial scrub should be used twice a week, rubbing it gently on the skin, using circular movements and washing off with plain water.

Shaving
For shaving, choose a gentle, creamy, emollient product. This softens the hair, making shaving much easier. It also leaves the skin smooth and supple. Most after-shave lotions are alcohol-based, which can have a drying effect on the skin. A non-greasy after-shave cream would be ideal. Keeping this in mind, we have formulated an after-shave cream for men. It contains sandalwood, which is a powerful antiseptic and has a soothing effect. It also has a natural fragrance, which is suitable for men. Moreover, a cream helps to keep the skin moisturised, especially in winter.

Cleaning & protection
Two of the most important aspects of a daily routine for men are cleansing and sun-protection. Cleansing at night is of utmost importance, to remove all the pollutants that have been deposited on the skin during the day. Men spend more time out of doors, in the sun. The application of sunscreens before going out in the sun plays an important role in preventing UV ray damage, sunburn and premature ageing signs.

Anti-ageing
With age, the skin care routine should also include nourishing. This provides the emollients (oils), which helps the skin to hold moisture. The application of night creams, with a light massage, helps to improve skin texture. A nourishing cream containing antioxidants like wheat germ oil, or vitamin-rich ingredients, help to keep the skin looking younger and can also have a rejuvenating effect. Using a facial scrub once a week helps to remove dead cells and this itself boosts the skin’s cell renewal process. Scrubs should not be applied on pimples, acne or rash.

Facials
Men are going in for facials. Weekly salon facials, with a professional massage and other techniques, also go a long way towards delaying the ageing signs and rejuvenating the skin. A salon facial can be a real treat and a great way to relax. Apart from maintaining skin-elasticity and resilience, facial massages help to improve the normal functions of the skin, including that of cell-renewal. Face, head and body massages also have great value in terms of inducing relaxation and reducing stress. For oily skin and eruptive conditions, a facial treatment with clean-up should be done, instead of facial massage with cream.