Live
- BJP MP candidate Bharat Prasad visited the student who tried to commit suicide
- PM’s popularity in the fast lane: Autos with 'Har Dil Mein Modi' slogan spotted across Delhi
- Delhi-based political parties are like East India Company: Sukhbir Badal
- Golf: Diksha moves into Top-20 at South African Women’s Open
- KCR lashes out against BJP and Congress for destroying Telangana
- Dairy Science students visited the Milk cooling plant
- Moody feels Pant ahead in keepers’ race for T20 WC squad; Srikkanth picks Rahul over Samson as reserve keeper
- Thanking voters for extending 'unparalleled support' to NDA, PM Modi says second phase 'too good'
- Natural Relief for Menstrual Cramps: Beetroot Juice Recipe
- Asha Worker died in a road accident
Age’s role in happiness revealed
Highlights
Age’s Role In Happiness Revealed
Washington: Researchers are exploring the role of age on the happiness that people receive from both the ordinary and the extraordinary experiences in our lives.
Authors Amit Bhattacharjee(Dartmouth College) and Cassie Mogilner (Wharton School of the University of Pennsylvania), said that they examine how age-and the perceived amount of time left in life - impacts the happiness people enjoy from both extraordinary and ordinary life experiences.
Across a series of eight studies, the authors asked participants to recall, plan, or imagine happy experiences in an attempt to draw a distinction between experiences that are common and frequent versus uncommon and infrequent.
The researchers were specifically interested in testing their theory that younger people will associate extraordinary experiences with greater happiness than ordinary experiences.
In one study, over 200 participants from across the United States and between the ages of 18 and 79 were asked to recall a recent extraordinary experience that made them happy.
The researchers assigned the responses into 12 broad categories including spending time with others, life milestones, and travel. While responses from all age groups reported happiness in extraordinary experiences, study results indicated that happiness from ordinary experiences was more common in the older age demographic.
The researchers suggest brands using experiential marketing campaigns to reach a specific age group examine the type of experience and dimension of the connection they are looking to achieve.
Next Story
ADVERTISEMENT
