Oscar fever on Tata Sky

Tata Sky has started a new showcase service called Tata Sky Hollywood Winners available in SD and HD. Tata Sky Hollywood Winners will be complimentary for all Tata Sky subscribers. Catering to the trend of watching movies on the move the service will also be available on the Tata Sky Mobile App. Starting this week the service will run for a period of one month, upto first week of March. This service will showcase select movies that were winners or nominated for ‘Best Picture’, ‘Best Director’, ‘Best Actor/Actress in a lead role’ in the previous years’ Academy Awards.

On the launch of Tata Sky Hollywood Winners, Paolo Agostinelli, Chief Content and Business Development Officer at Tata Sky said, “The last Oscars was watched over 200 countries with a viewership of over 30 million. Apart from viewership the demand for Oscar nominated or winning movies also goes up during this time of the year. True to our objective of providing world-class quality content, Tata Sky hence went about collating a bunch of acclaimed Oscar movies that would appeal to viewers across age groups and genres.

We have in the past seen a positive sentiment and higher loyalty with HD subscribers whenever we launch such unique and differentiated services. We look forward to many more subscribers enjoying our offerings.”Some of the best films on offer are ‘The Wolf of Wall Street’, ‘The Hurt Locker’, ‘Crash’, ‘The Reader’, ‘American Hustle’, among others. The service comes as a prelude to the Oscar Awards on February 27.