The new destination for healthy food

The new destination for healthy food
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Highlights

Instead of sitting quiet and cursing surroundings, about lifestyle diseases;   three hybrid entrepreneurs Dr Seshagiri Gedela, Dr Suresh Kamireddy and Dr Rama Krishna Bojanki, all pediatricians wanted to do something on their own.

When food poses a threat to their patient’s lives, what do doctors do? Do they sit pretty and do nothing? Or venture out and find a solution? That is what a set of doctorpreneurs of both Telugu states have done? WHO in one of its reports identified India as one of the nations with high lifestyle disorders and Hyderabad is the diabetology capital. India is also rated as the second on the list of lazy countries, and the rank is climbing. And Hyderabad is no exception to this.

Instead of sitting quiet and cursing surroundings, about lifestyle diseases; three hybrid entrepreneurs Dr Seshagiri Gedela, Dr Suresh Kamireddy and Dr Rama Krishna Bojanki, all pediatricians wanted to do something on their own. Together with a hospitality professional Chakradhar, they set an example for others, as they forayed into entrepreneurship and have introduced new offering, ‘QuriosEATY’ - a solution to unmet need of Hyderabad students, bachelors and the working couples in providing access to hygiene and healthy daily meal at economical price.

They have founded KLCP health foods and invested their own hard earned Rs 3crore into the venture. ‘QuriosEATY’ is designed as your daily meal partner, and the founders fondly call it hospital and hospitality professionals collaborative venture. “There is a huge vacuum in this space, and we have rightly identified a business opportunity,” informed Dr. Seshagiri Gedela, founder and chairman.

‘QuriosEaty’ will operate as a food chain offering service through multiple curry cafe outlets in the city providing clean, hygienic, healthy, nutritious and tasty food prepared by professional chefs and validated by nutritionists.

“Our endeavour through ‘QuriosEaty’ is to address the problem scientifically and methodologically. We are into the hub and spoke model, with centralized kitchen(s) and chain of outlets (curry café's). The first pilot kitchen is currently operational at Kukatpally. We are planning to open 80 outlets (Curry café's) across the city by the end of 2017. We currently have fifteen outlets,” said Dr Suresh.

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