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A sublime moment for cricket fans
Cricket fans had their dreams come alive when they witnessed their cricketing icons in action, as they brought forward their best bowling skills, at the ‘Kingfisher Bowl Out Season Six’ at Inorbit Mall in Hitec City on Friday.
Cricket fans had their dreams come alive when they witnessed their cricketing icons in action, as they brought forward their best bowling skills, at the ‘Kingfisher Bowl Out Season Six’ at Inorbit Mall in Hitec City on Friday.
A ‘Facebook Live’ session was also held for enthusiasts who could not make it to the event. Kingfisher Premium in partnership with Good Times, gave 25 fans a chance to bowl three deliveries to four of their favourite cricketers from the Sunrisers Hyderabad (SRH) team, Pravin Tambe, Siddharth Kaul, Muralitharan and Moises Henriques.
Samar Singh Sheikhawat, Senior Vice-President of Marketing of United Breweries Ltd said, “Kingfisher Premium has been the Good Times partner for a decade since the inception of this particular T20 format of the game.
Through multiple activations during the cricketing season, we try to capture the essence of what the brand stands for with our acclaimed campaign, ‘Divided by Teams, United by Kingfisher’. The concept of Kingfisher Bowl Out was created to give our consumers a highly engaging experience which allows them to not only interact with their favourite players but to enjoy cricket in a different manner by actually playing with them.”
