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Travel and Tourism Fair TTF being conducted at Hyderabad International Convention Centre HICC is attracting huge crowds Touted as one of the largest travel trade show in South India, featuring domestic and outbound destinations for Indian tourists, travel companies are showcasing several options
Hyderabad: Travel and Tourism Fair (TTF) being conducted at Hyderabad International Convention Centre (HICC) is attracting huge crowds. Touted as one of the largest travel trade show in South India, featuring domestic and outbound destinations for Indian tourists, travel companies are showcasing several options.
More than 180 exhibitors from 12 countries and 19 states are participating in TTF. About 24 corporates and 160 travel trade buyers from all over India are being hosted for the show within the show venue hotel Novotel, attached to HICC. Indian tourists take some 22 million international and more than a billion trips within India. India is also one of the fastest growing markets in the world for Business and MICE (Meetings, Incentives, Conventions and Events) related travel. 40% of India’s outbound market is from South India, distributed among several states - Telangana, Andhra Pradesh, Kerala, Tamil Nadu and Karnataka.
One of the biggest highlights of TTF in Hyderabad is Sri Lanka Tourism Promotion Bureau participating with a large delegation as the Partner Country. Bahrain is the Feature Country. India, China, Dubai, Indonesia, Malaysia, Maldives, Nepal, Russia, Switzerland and Thailand are the other countries represented in TTF Hyderabad. Among the Indian States, Telangana and Andhra Pradesh are participating as the Host States and Goa, Gujarat and Karnataka as the Partner States. Other States featured are Assam, Jammu & Kashmir, Tamil Nadu, Rajasthan, Madhya Pradesh and Himachal Pradesh. TTF Hyderabad also has participation from Andaman and Nicobar, Chandigarh, Kerala, Maharashtra, Odisha, Rajasthan, Sikkim and West Bengal.
The hosted buyers have pre-scheduled appointments with exhibitors, using online diary. Additionally, more than a 1000 trade visitors and general public are likely to visit the show on their own. “TTF in Hyderabad is positioned to be a leading travel trade show in South India, due to city’s infrastructure and strategic location in the centre of the region. So if there is one travel trade show in South India you cannot miss, TTF Hyderabad would be that,” said Sanjiv Agarwal, Chairman and CEO, Fairfest Media Ltd.
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