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Unnati Kendras key to digital empowerment
At a time when global technology giants are making a beeline to contribute towards the Digital India initiative, Intel India is already on the job.
New Delhi: At a time when global technology giants are making a beeline to contribute towards the Digital India initiative, Intel India is already on the job. As part of its plan to create a blueprint for the digitisation of non-urban India, Intel has so far inaugurated 40 Unnati Kendras at the government's Common Service Centres (CSCs) across the country.
Currently operational in Telangana, Haryana, Uttar Pradesh, Maharashtra and Gujarat, Intel India will open up 60 more Unnati Kendras in Karnataka, Kerala, Tamil Nadu, Assam, Chhattisgarh and Andhra Pradesh over the next month. "Approximately 60,000 local citizens have visited Unnati Kendras in less than two months since their inauguration and computer education has been one of the most popular talking points," said Sandeep Aurora, Director, Marketing and Market Development, Intel, South Asia.
"The computer will be a life-changing experience for people in the rural areas, helping students, housewives and budding entrepreneurs in fields like education and health care," Aurora said. At CSCs which are the information and communication technology (ICT) access points, each Unnati Kendra is being equipped with Intel-powered devices, local language content and relevant training modules for non-urban citizens, thus creating opportunities for skill development and digital empowerment.
According to Debjani Ghosh, Managing Director for South Asia at Intel, they set up the first Unnati Kendra at Nadimpalli village, south of Hyderabad, with a population of approximately 1,000 people. "This village is on its way to becoming a digital village, and hope to replicate the same success story across the country," she had said earlier. Trained personnel at these centres are conducting in-depth sessions on digital literacy,
computer skills and internet facilities, along with dedicated guidance sessions in entrepreneurship, language and vocational training to improve citizen education and employability.
"Our aim is to equip CSCs with all the technical know-how that Intel has. The idea is to provide relevant curated content so that the rural citizens can use it and better their lives," Aurora said. For Ravi Kumar, a village-level entrepreneur from Waddepally Mandal in Mahabubnagar district, Telangana, the Intel initiative came at the right time. "After finishing my education in Hyderabad, I wanted to start something which could help people largely farmers in my society. I opened the CSC thinking that my people will not need to travel all the way to Mahabubnagar city to avail of CSC services," he said.
By Nishant Arora
