PVRK Prasad passes away

PVRK Prasad passes away
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Retired bureaucrat PVRK Prasad, who was Additional Secretary and Media Advisor to former Prime Minister PV Narasimha Rao, passed away here on Monday. Prasad (77) died of cardiac arrest at a private hospital in the early hours of the day, sources close to him said.

Hyderabad: Retired bureaucrat PVRK Prasad, who was Additional Secretary and Media Advisor to former Prime Minister PV Narasimha Rao, passed away here on Monday. Prasad (77) died of cardiac arrest at a private hospital in the early hours of the day, sources close to him said.

Prasad is survived by wife, a daughter and a son.

Prasad, an IAS officer of Andhra Pradesh cadre, held several important responsibilities, including Executive Officer of Tirumala Tirupati Devasthanams (TTD) and chairman of the Vizag Port Trust, during his career.

Under his leadership as Executive Officer during 1978-82 and later as an Advisor post-retirement, the TTD, the body that administers the Lord Venkateswara temple at Tirupati, took up several reforms and important projects.

Prasad, who served as Media Advisor to Narasimha Rao, was a close aide of the former Prime Minister. Prasad authored several popular books in Telugu, including 'Naham Kartha', 'Asalem Jarigindante' (Wheels behind the veil), 'Tirumala Leelamrutham' and 'Tirumala Charitamrutam'.

In recent years, he had been involved in organising conclaves with the participation of religious gurus. Governor ESL Narasimhan, AP and Telangana CMs Chandrababu Naidu and K Chandrasekhar Rao expressed condolences on his demise. The IAS Officers Association of Telangana expressed grief over Prasad's death. The cremation took place later in the day.

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