Folk art forms sensitising rural folks on central welfare schemes

Warangal: The Warangal unit of Directorate of Field Publicity (DFP) of Union Ministry of Information and Broadcasting has been employing cultural forms like Oggukatha, Chindu Yakshaganam and folksongs in sensitising rural folks on Central government schemes.

The special outreach programmes (SOP) is being conducted in coordination with song and drama division and Doordarshan of Ministry of Information and Broadcasting, involving women and child welfare department, medical and health department, District Rural Development Agency.

Field publicity officer of Warangal and Karimnagar, Ardha Srinivas told the press persons here on Thursday that two troupes of song and drama division are giving programmes to spread awareness on Swachh Survekshan in and around of Warangal city.

Campaigning has been conducted educating the villagers about Central welfare schemes like Deen Dayal Upadhyaya Gram Jyoti Yojana designed to provide continuous power supply to rural India, Beti Bachao, Beti Padhao programme aimed to improve the efficiency of welfare services intended for girls, he said.

The live performances of the troupes got overwhelming response and participation of people in Duggondi, Shayampet and Kodakandla mandals. Folk songs troupe led N Rajyalaxmi and Oggu Katha troupe led by Singrappu Odaiah have been engaged in the task, he said.

Similarly, awareness rallies and symposiums on various Central government schemes have also been successfully conducted. Pre-publicity activity on SOP, public meetings, group discussions, quiz competitions, film shows, photo exhibitions, well baby show were also conducted.

Publicity material aiming to sensitise villagers, self- help group members, social workers, micro-level workers and other key persons in the remote villages were also distributed. Essay writing, elocution and painting competitions were also conducted for school and college students, Srinivas added.