Melorra jewellery makes a mark in Vizag

Melorra, fashion inspired fine and lightweight jewellery brand, has witnessed increasing traction from non-metro cities such as Vizag. Women in the city are known to follow fashion trends and thus, Melorra has been receiving at remendous response, recording a month-over-month growth of 25%.

Vizag is becoming one of the most sought-after markets for players in the lightweight jewellery segment. Women are experimenting with jewellery and adopting more contemporary styles that go with anything they wear– which is also Melorra’s USP.

Speaking about this, Saroja Yeramilli, Founder, Melorra said, “Melorra not only offers jewellery that resonates across women in different age groups but also the convenience of online purchase. With us, they get products that are in line with the recent fashion runway trends but at never-before prices.

Women in Vizag have been shopping from Melorra for some time now and are now moving away from the characteristic heavy pieces to more trendy, experimental, and fresh jewellery.”